Will Redenbaugh


Will Redenbaugh Videography


Northern California

Will is a freelance producer in Sacramento, with expertise in on-location filming, storytelling, and video editing. Will is also a live production producer at ATV Video Center.

After five years working at KTXL Fox40 News as a studio technician and video editor, Will transitioned to producing full time at ATV Video. He works in live event production, webcasting and recording digital content.

With a background in broadcast news, Will not only understands the importance of communication, time management and succinct storytelling, but gets excited about it.

Will Redenbaugh

Passion for Excellence

Understanding story in its simplest form is Will’s joy.

At the heart of story is its core message, a single idea or concept to be communicated.

Story that is built on a single message has a strong foundation.

  • Narrative

    Who is the hero and what does he or she want?

  • Commercial

    How will the audience feel about the product?

  • News

    Why does this affect the viewer?

Will Redenbaugh Videography